Incentivizing Fandom
How do you reward people who work hard to share your work? Utilizing a specific set of apps and crypto, you can create a way to reward people for sharing clips of a podcast. You don't have to think long about this to see a way to share profits with the part of your audience that evangelizes for you.
Independent work is always going to have a hard fight to get attention. But the algorithm is even more indifferent to new projects. Coordinating your audience, can do amazing things, as Great Night has done multiple times with Comedy Albums, Podcasts, and parody e-books.This is because the hosts have the perfect mix of community building and prankster marketing savvy.
However, being able to dedicate a portion of your revenue to people sharing clips based on how much traffic they send to your episode might not be the future. What it does recognize is that relationship between the audience and a creator and finding a way to incentivize more of an audience to share a new show. I'm not exactly a crypto believer, however Bitcoin seems to trudge on despite the chaos of the rest of the industry. There's also digital cash being discussed by central banks, so this tech may extend beyond the current state of tech.
I am jumping ahead in this episode because the opening discussion of Bitcoin wasn't that interesting. If you're more invested in the economic background of Crytpo, and specifically Bitcoin versus other coins and what the long term roadmap of digital currency it might be worth a listen.
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